WE SUPPORTED THE AMAZON MEAL KITS LAUNCH AT WHOLE FOODS.
Amazon Meal Kits present customers with an easy way to eat fresh foods they cook themselves.


CHALLENGE: 
CAPACITY
Growth presents fresh opportunities.

After acquiring the nation’s largest natural and organic foods grocery chain, Amazon was excited to create the campaign needed to announce their new Meal Kit products. They needed an extension of their team that could quickly ramp up on their brand and voice, hit the ground running, and deliver a campaign on an aggressive timeline.

SOLUTION
The right support and creative expertise, right on time.

Aquent Studios took the creative brief, presented multiple concepts (content strategy and design), and then executed the selected concept into digital banners, as well as printed collateral, including a hanging chalkboard, flyers, and posters.

RESULTS

Customers loved the concept and the creative is still working. We tested the creative concepts with great success. In fact, our “We do the prep, you be the chef” concept was later adopted for the amazon.com Meal Kits site and is still live on the Amazon site.

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